Bertelsmann Business Trail
(L)earn your seat at the business table, and finally understand what all the lingo means! It now also contains all recordings of the LEC 2024!
Gain a holistic view of how a modern business organization works and grows, and sharpen your business acumen
Sign up on peoplenet
now incl. LEC masterclasses
What you will learn
If business acumen is what is missing from your skill portfolio, this curriculum is for you. Brush up on your general business skills, learn how to make sense of a business report, dig into what makes customer-centric innovation successful, or what changes the digital transformation brings to your organization.
Because entrepreneurship is not only one of our two Bertelsmann Essentials, it is the lifeline that will bring our business forward. What is a Growth Mindset, how to achieve that, how to imagine the future, how to tell a convincing story captivatingly, all this is comprised in this curriculum.
Who will benefit
Every colleague with a general interest in or in search of a holistic view of how a modern business organization works and grows, HR experts, Tech & Data experts, Creatives, and Experts in other disciplines.
Should you hold a valid Coursera license (which should at least be valid for approx. 6 months), we offer the Bertelsmann Business Trail as an add-on at a favorable price. Please contact university@@bertelsmann..com if you are interested in the add-on.
What you can expect
- Self-directed learning on the Coursera platform, featuring renowned faculty of top universities.
- Exclusively here: live recorded videos of the Bertelsmann Leading Entrepreneurship Conference in September 2024 in Amsterdam of world-class speakers, and internal experts talking about all facets of entrepreneurship.
