Alle Programme

Bertelsmann Business Trail

(L)earn your seat at the business table, and finally understand what all the lingo means!

Gain a holistic view of how a modern business organization works and grows, and sharpen your business acumen

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Prof. Harald Hungenberg

Min. 25 participants for virtual live event
€490 in total (1-year Coursera license included)
New dates soon
1-year Coursera license

What you will learn

If business acumen is what is missing from your skill portfolio, this curriculum is for you. Brush up on your general business skills, learn how to make sense of a business report, dig into what makes customer-centric innovation successful, or what changes the digital transformation brings to your organization.

Who will benefit

Every colleague with a general interest in or in search of a holistic view of how a modern business organization works and grows, HR experts, Tech & Data experts, Creatives, and Experts in other disciplines.

Should you hold a valid Coursera license (which should at least be valid for approx. 6 months), we offer the Bertelsmann Business Trail as an add-on at a favorable price. Please contact if you are interested in the add-on.

What you can expect

  • Self-directed learning on the Coursera platform, featuring renowned faculty of top universities.
  • Live online event with renowned business school faculty to tie all of the content together.
  • Pre-recorded videos of colleagues from different divisions exemplifying how innovation has grown and changed their businesses.